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rg/wp-content/uploads/2010/08/image3-630×420.png” alt=”" width=”500″ height=”333″ />After the success of his book The Pirate”s Dilemma, Matt Mason is of course talking all over the world about innovation in the cultural scene, youth cultures and how to compete with pirates. Here are some interesting videos on some of his talks, in preparation to his keynote speech at the Incubate Pirate Conference on September 17. First off, here”s a great promotional clip for his book, which is a great introduction in the subject of his book, if you haven”t read it yet:

Remember, you can still get a digital copy of the book via the Pirate”s Dilemma website, and you”re able to name your own price for it. Next is a video of a speech Matt gave at the Deutscher Trendtag last year. In this presentation, he discusses the topics of his book. Entitled The Pirate’s Dilemma: How Youth Culture Is Reinventing Capitalism, he talks about how underground cultures have brought on the

most innovative ideas, which later often have been adopted by many businesses. He also explains how to compete with piracy, stating that it not only has negative effects but that pirates sometimes also create solutions that literally change people”s lives. Again, his conclusion is very clear and

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clever: if you want to beat pirates, copy them:

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    August 6th, 2010BarryInnovation

    Piracy in the arts is the overarching theme

    of Incubate 2010. This theme is visible throughout all different parts of the festival program and will be

    especially investigated at the Pirate Conference on Friday September 17. Tickets

    for the conference are sold seperately from the festival tickets through incubate-innovation.org and you determine the ticket price. Arrr!

    Charles Leadbeater will open Incubate 2010 with a keynote speech on Sunday September 12. Charles Leadbeater is a British author and former advisor to Tony Blair. His most recent book, We-think, explores the new phenomenon of mass creativity exemplified by web sites such as YouTube, Wikipedia and MySpace. Check out a brief overview of the basic ideas in this book in the clip below and after that see the man himself explain how the sharing of content and knowledge by plain people leads to bigger ideas and innovations than contemporary major companies are capable of.

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